Wendy Stevens

Pioneering Guerrilla Marketing & AI-Driven Business Growth

Wendy Stevens is a trailblazer in Guerrilla Marketing, sales innovation, and AI-powered business strategies. As one of the first 100 Google AdWords Certified Professionals in 2001, she harnessed digital advertising before it became mainstream. This expertise fueled her success in building multiple 7-figure businesses and co-founding a 9-figure digital product empire with a revolutionary continuity program.

Digital Innovation & High-Impact Marketing

A master strategist in online marketing, Wendy has been creating high-converting, 7-figure sales funnels since 2004. She was a key creative force behind the groundbreaking Reverse Funnel System (2005), generating a staggering $146 million in sales over five years.

As a globally recognized Guerrilla Marketing expert, Wendy has trained over 80,000 entrepreneurs across 136 countries in high-impact sales, lead generation, and social selling strategies. She co-authored Guerrilla Marketing: Best of Guerrilla Marketing alongside industry legends Jay Conrad Levinson and Seth Godin, cementing her reputation as a leader in digital sales and Guerrilla Marketing.

A Legacy of Guerrilla Marketing Excellence

The Guerrilla Marketing brand—named one of the 100 best business books of all time by Forbes—has sold over 21 million copies in 62 languages and is a required reading in MBA programs worldwide. According to Forbes and Entrepreneur Magazine, Guerrilla Marketing is the most trusted marketing brand in U.S. history.

Elite AI Marketing, Startups & Corporate Consulting

Wendy’s high-level expertise has attracted Fortune 500 clients, including Hewlett Packard Enterprise and Microsoft. She contributed strategic insights to Microsoft as it expanded LinkedIn’s AI capabilities following its $26.2 billion acquisition in 2016.

Her first runaway bestseller, Reverse Funnel System (2005), set the foundation for her thought leadership. In 2016, she launched Guerrilla Marketing for Women, a pioneering podcast that hit #1 in both Business and Marketing categories. Wendy has produced and guided over 50+ top-ranking podcasts, working with high-profile clients, including:

• Dr. Dre (Music & Business Icon)
• Matthew Knowles (Beyoncé’s Father & Music Mogul)
• Shane Battier (NBA Champion & All-Star)
• Dr. Daniel & Tana Amen (America’s Brain Doctors – Brain Warrior’s Way, the #1 Mental Health Podcast in the world)

Global Impact & Women’s Empowerment

Wendy’s influence spans North America, Europe, Asia, and Africa. She has inspired over 12,000 female entrepreneurs at global events, including the Women’s Success Congress in Johannesburg.

A former NCAA Division I MVP, 3-time All-American, and NCAA National Champion in Women’s Lacrosse (University of Maryland, 1986), Wendy later secured a position on the USA Women’s Lacrosse Team (1987). She launched the inaugural women’s lacrosse program at Vanderbilt University (1992), recruiting the nation’s top high school players and leading them to a Top 20 national ranking within two years. She now applies this same championship mindset to her coaching and training programs, empowering entrepreneurs and sales teams to achieve explosive growth.

Championing AI & Guerrilla Marketing for the Future

As co-founder of Local Guerrilla Marketing with Jay Conrad Levinson, Wendy certified over 600 consultants, providing cutting-edge digital marketing solutions for small businesses across the U.S. and Canada. After selling the company, she expanded her global consulting reach, driving record-breaking ROI for businesses using AI-driven marketing strategies.

In 2025, Wendy is launching a proprietary AI Sales & Marketing System, designed to mentor young women in generating sustainable income through AI-powered Guerrilla Marketing—helping them break free from financial insecurity, abusive relationships, and human trafficking. Her upcoming book, AI Guerrilla Marketing to and for Women, will be published by Rich Dad Publishing in 2025.

The Future of Guerrilla Marketing in the AI Era

With over 25 years of elite marketing experience, Wendy Stevens continues to redefine Guerrilla Marketing for the digital age. Her dynamic coaching programs—Guerrilla Gold, Platinum Prospecting™️, Convert Connections™️, 6-Figure School, and 7-Figure Freedom—empower businesses to scale their leads and revenue with AI-driven strategies.

As Jay Conrad Levinson’s chosen successor, Wendy carries forward the Guerrilla Marketing legacy, blending cutting-edge technology with time-tested sales strategies to drive unparalleled business success.

“The long search is over. There is no one better than Wendy Stevens to carry the torch of the Guerrilla brand and represent women Guerrilla marketers for years to come. Jay Conrad Levinson, the Father of Guerrilla Marketing, is fortunate to have found her, and he knows it.”— David Fagen, CEO, Guerrilla Marketing International